The course on Corporate Strategies provides a vision on strategies that firms and corporates can take, explores the fundamental decisions to be taken about the future of firms and corporates focusing on techniques and methodologies capable of supporting the strategic decisions.
The course on Corporate Strategies aims to provide techniques and methods so to analyze the main issues related to how firms and corporates build and control their relationships with the economic environment. Aspects related to managerial functions are specifically developed, in particular to marketing and management control and to the organization and management of human resources.
AIMS AND LEARNING OUTCOMES
The course on Corporate Strategies provides know-how and skills so to face the general problem of strategic planning in firms and corporates taking specific care to the different managerial issues that characterize the business environment. Attention is devoted to the subject of corporate strategies and in particular to the business ecosystem and to the competitive environment, the distinctive resources and expertise in business ecosystem, strategic management, growth strategies and strategic planning. The goal is to train professionals for management positions in various business areas, with particular attention to corporate governance, to medium-long-term planning, to marketing and management control, to business advisory services as well as issues to the sustainability and environmental impact of production activities.
Office hours: Scheduled on appointment
SILVANO CINCOTTI (President)
GIAN CARLO CAINARCA
LINDA MADDALENA PONTA
Know-how and ability to apply methodologies and technologies developed during the course. Capability to cope on case studies with skills and competences acquired during the course